Love it or hate it there is no doubt that social media plays a major role in modern society.
First off, let me be clear; I am of the opinion that social media does more harm than good, but then, I am of the older generation with a more traditional and some might say old-fashioned point of view. All my 15 grandchildren love social media, sharing photos and details of events in their lives among family and friends.
In this regard, from a pure communication viewpoint, social media has been a boon to society, overcoming geographical impediments and helping separated loved ones keep in touch on a broader scale than was ever previously possible. Unfortunately, that original innocent concept has become polluted by trolls and miscreants.
(image credit: Image by pikisuperstar on Freepik)
Much of the bullying that is rife today, particularly among younger folk, is conducted behind the veil of anonymity afforded by social media. I seriously doubt that too many of these heartless bullies would be brave enough to vocalize their diatribes in a face-to-face situation.
TikTok & Facebook Tracking Overreach
Then, of course, there is tracking and advertising which has increased exponentially with the growing popularity of social media. I’m pretty sure that most people who live on social media do not realize just how much information they are carelessly divulging, either that or they simply don’t care.
If you’ve any doubts over the sheer extent of social media tracking, I suggest you read the following article from Malwarebytes blog which explains how both Facebook and TikTok track users even when not logged in and those who don’t even have an account: TikTok’s Secret Operation Tracks You Even If You Don’t Use It.
Social Media Not So Social
Social media has been responsible for creating several powerful online moguls and it’s ironic to me that the forces behind social media are not in the least socially minded, caring more about raking in the almighty dollars than the safety and welfare of their users. And, to top it off, these wealthy and powerful organizations did away with the last semblance of anything remotely “social” when they decided to replace human contact with an inflexible and impersonal AI.
In my day, a “tweet” was the sound made by a bird, and “tick-tock” was the sound made by a clock (after you wound it up, of course). All that said, if I was a teenager again in today’s society, I have little doubt I would be all over social media like a rash. I guess the old saying – you can’t put an old head on young shoulders – is as true today as it ever has been.
What’s your take on social media?